MARITIME NZ

Kiwi boaties are a tough crowd and getting them to be prepared before they head out isn’t easy. By the time they’re on the water it’s too late to tell them to wear a lifejacket, check the marine forecast, and carry 2 waterproof ways to call for help - let alone send an S.O.S in a bottle

So we created an unforgettable DM that let boaties know just that. 3D-printed bespoke Come Home Safe Bottles contained our contracts. Then we went overboard and submerged them in the ocean for a year prior to delivery - each one a truly unique piece, crafted by the ocean. Instead of a mail drop, we delivered a boat drop. Supported through social, digital, print and boat ramp decals, we delivered a message in a bottle - and a boatload of incredible results.